Blog

The Blog

Short reads about websites, writing, and some random topics.

Do I need a website for my business?

Do I need a website for my business?

A business website is its most important communication tool.  Business websites are highly consulted and reputable sources of information. The Business Development Bank of Canada (BDC) found that 81% of their respondents consulted a company website when seeking...

Using LinkedIn to reach out

Using LinkedIn to reach out

Helping each other professionally as the world changes. Many of us are more inclined to reach out to others these days. We want to check in, maybe commiserate, or perhaps try to lift a spirit or two. Social media seems purpose-built for the pandemic; LinkedIn feels...

Websites reinforce your business presence

Websites reinforce your business presence

Websites are the mild-mannered cousins in the exciting family of digital content. But you shouldn't ignore them because they are not as sexy as Instagram. They are still the cornerstone of a company's digital presence. According to a 2019 Study by Simplii, 71% of...

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