Danielle Wintrip Marketing

Digital Marketing Content That’s Organized and Repeatable

Creating digital marketing content is about as fun as mopping the floor – unless you are a content marketer. As the lady in the Swiffer commercial says, it’s the last thing you want to do. You run a business, and client work comes first. Writing blog posts, tweeting, or posting on Insta is not your forte. That’s why you hired people to do it for you in the first place. And then maybe you hired other people. Sometimes you got great digital marketing content; sometimes, you didn’t.

But you did get marketing content. Keep that in mind.

Whatever success or hiccups you’ve had in the past, you don’t want the next try to go off-track. You know potential customers use your digital marketing content to research your business. They aren’t picking up your printed brochures at the mall anymore, that’s for sure. Your digital marketing content reflects your business and gives you authority and credibility. You want these prospects to get the real version of your business.

So, what’s the solution when you think you’ve tried it all? (I mean underperforming agencies, freelancers, disorganized efforts, and scattered DIY attempts.)

The solution is to use the digital marketing content you’ve already paid for. You (probably) don’t need more content; you need a structured digital marketing framework. In other words, you need an organized and purposeful strategy, plan, and calendar.

Creating the initial framework is complex, but it’s a good investment. I map out six months of your digital marketing content ready for implementation. You can do that writing and publishing yourself or hire me. In either case, after six months, we will know what works. You will have an organized, purposeful, and repeatable approach.

Learn more about building a sustainable marketing content program for your business. Book me for a chat.